Over his untastable apology for a cup of coffee, listening to this synopsis of things in general, Stephen stared at nothing in particular.
This is probably my favorite James Joyce quote. Its from Ulysses when Stephen is drunkenly listening (sort of) to a sober Mr. Bloom talk politics. I thought for a while that if I ever opened my own cafe, I might call it “Untastable Apology” or just “Untastable.” I’ve since come to the realization that these are awful names for a coffee shop, though I think Untastable will do just fine for a blog.
The name Untastable might suggest that I plan to bash poorly brewed coffees. First of all, I’d like to think that I’m above that, and second, it would be a waste of my time and yours since that’s already what I use my twitter account for. Besides, there’s more than enough bad coffee out there, and it doesn’t make for particularly interesting subject matter, but it somehow continues to make us coffee professionals (and home-nerds) angry anyway; so let’s talk about something else.
Stephen, patently crosstempered, repeated and shoved aside his mug of coffee or whatever you like to call it none too politely, adding:
–We can’t change the country. Let’s change the subject.
Let’s talk about who’s doing coffee well; hell, let’s talk to those people about doing coffee well. Let’s ask the questions that don’t really have any answers (or, rather, have too many answers) because we can’t even agree on brewing methods, let alone best practices.
I want to talk about brewing theory, and training, and cool things my friends are doing with coffee. I’ll probably include the occasional feature on supercool baristas or shops I like, and maybe some self indulgent competition pics. And though this blog is named after an “untastable apology,” I hope to keep it tastefully unapologetic.
So cheers, y’all. I’m ready to shove aside my mug of coffee – or whatever you like to call it – and get this thing started.